Cheb

Cheb is a significant city in western Bohemia with a rich history.

In collaboration with the Czechdesign agency, we created a brand and an extensive graphic online manual for the city. The brand's uniqueness is enhanced by the combination of the grid symbol, derived from the city's historical emblem, and the CH monogram. The use of these two symbols serves as a shortened version of the logo, and the prominent CH is utilized throughout the concept as the city's confident signature.