DABOK - a wayfinding system of the building

Work type:
Creation year:
Jan Šimsa, Filip Heyduk, Martin Strnad
Foto – Tomáš Brabec, Patrik Borecký

We created a complete internal and external wayfinding system for the new JAKUB Group, a.s. - DABOK building. This system includes all aspects of signage such as door labels, directional signs, elevator and floor navigation indicators, protective wraps, and more.

Our graphic design drew inspiration from the modern and industrial aesthetics of the building. We focused on typography and ensured a clean and polished execution. The collaboration reached its pinnacle with the development of the brand and a campaign for the building's grand opening in the fall of 2023.